Industries
We are active in all areas of the Media and Entertainment landscape
Streaming & OTT
The TV industry is undergoing a major transformation, with traditional pay TV losing subscribers and over-the-top (OTT) services gaining traction. Blue Ocean Media Partners helps clients navigate this complex journey by providing insights and strategies for success.
Commercial case development: We help clients answer key strategic questions, such as:
- What is the core value proposition of our service offer?
- How do we manage contention between OTT and other content distribution channels?
- What is the audience/subscriber potential for our service offer?
- What mix of business models should we employ?
- What level of investment is required?
Content and feature planning: We help clients prioritize content and features, and assess their relative value to prospective subscribers.
Pricing and packaging: We help clients price their service and develop pricing tiers that maximize revenue.
Tactical subscriber growth support: We help clients drive incremental subscription and reduce churn.
International expansion: We help clients take their domestic service international and prioritize markets for localization.
Television & Broadcasting
The TV industry is undergoing a major transformation, with traditional pay TV losing subscribers and over-the-top (OTT) services gaining traction. Blue Ocean Media Partners helps clients navigate this complex journey by providing insights and strategies for success.
- Free to Air Operators – We can help identifying the best strategies to transition value from the traditional ad sales business to the AVOD, FAST arena; identifying winning partnerships to secure long- term growth and cost efficiencies.
- Pay TV providers: We help pay TV providers understand the future of the industry, forecast subscriber trends, and develop strategies to compete with OTT in the new streaming arena.
- Investors: We help investors identify good investment opportunities in the TV ecosystem and assess the risks and rewards of each investment.
eSports & Video Games
The video game business is facing a number of challenges and opportunities, including:
- The rise of eSports.
- The development of virtual reality.
- The changing monetization strategies.
- The evolving distribution channels.
Blue Ocean Media Partners helps video game industry leaders navigate these challenges and opportunities by providing strategic advice and counsel.
- eSports: We help clients understand the eSports ecosystem and how to participate in it.
- Virtual reality: We help clients assess the potential of virtual reality and develop strategies for its adoption.
- Monetization: We help clients understand the changing consumer preferences and develop monetization strategies that are both effective and sustainable.
- Distribution: We help clients understand the evolving distribution channels and develop strategies for reaching their target audiences.
- We have a deep understanding of the video game business and the challenges facing all players.
- We have a proven track record of helping clients succeed in this dynamic market.
- We offer a comprehensive suite of services to meet the needs of all clients.
- We are committed to providing our clients with the best possible advice and support.
If you are interested in learning more about how Blue Ocean Media Partners can help you with your video game business, please contact us today.
Site Based Entertainment
The site-based entertainment industry is growing rapidly, but it is also a very competitive market. Blue Ocean Media Partners helps clients navigate this complex landscape by providing end-to-end support at any stage of the site-based entertainment life cycle.
- Commercial case development/revamp: We help clients understand their target audience, the use cases for their site, and how to stand out from the competition. We also help them develop a financial plan and prove ROI.
- Financial performance evaluation/improvement planning: We help clients understand their key performance metrics, identify areas for improvement, and develop plans to improve their financial performance.
- Growth plan/market capacity: We help clients understand the market potential for their site, select the right locations, and develop a growth plan.
- Marketing/product offering: We help clients develop a marketing strategy that resonates with their target audience and optimize their pricing and distribution strategies.
