At Blue Ocean Media Partners, one of our partners lead the negotiation of an innovative partnership between an American multinational mass media conglomerate and a leading Nordic media and entertainment company to launch the largest free ad-supported streaming television (FAST) service in Sweden, Denmark, and Norway.

The partnerships of the two groups created the leading FAST / AVOD platform in the market, adding global content to local, optimising technical costs and boosting ad monetization.

This partnership model can be used as a blueprint for free to air broadcasters or local FAST /AVOD platforms that want to shift and increase value from their traditional business to the digital streaming arena.